Replatforming: The Good, The Bad & The Downright Ugly!

Replatforming: The Good, The Bad & The Downright Ugly!


Even for the most seasoned eCommerce professional, undertaking a replatforming project is a daunting task which is usually fraught with complications. It’s a massive disruption to the business, something always goes wrong, each time is different and it invariably costs more and takes longer than expected. That’s why we have decided to combine insight from some of the industry’s leading eCommerce professionals in a new magazine that will help shed light on this frequently troublesome topic. 

In Replatforming: The Good, The Bad and the Downright Ugly18 eCommerce and IT experts from a number of well-known brands including B&Q, Carphone Warehouse, Moet Hennessy, ghd, Jacques Vert and Heal’s share their often painful accounts of replatforming and offer their wise words of wisdom. With projects undertaken by both global enterprise businesses and fast growing SMEs, the new Guide provides key learnings that these eCommerce professionals have made along the way, the main pitfalls to avoid and dispenses invaluable advice to help anyone considering upgrading or replatforming their website.

Packed full of invaluable advice from people who have been there and done it, this important guide is a must-read for anyone considering undertaking a replatforming project within their business. The broad spectrum of brands and experiences included means that regardless of which sector you operate in and even if you aren’t in retail at all, the advice provided will still deliver highly valuable insight which can be applied to your own replatforming project.

In the magazine our experts discuss:

  • The unexpected challenges they encountered
  • What they wish they had known before starting replatforming
  • What they would do differently in the future
  • The one piece of advice they would give someone who is considering replatforming or upgrading their site

By producing this guide, we hope that through sharing some of the challenges these industry experts have faced, we can help prevent others from having to learn some of these common mistakes the hard way.

Download the magazine

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