Greenlight Commerce

We are a digital commerce agency, with an absolute focus on client growth, not just implementation. We specialise in designing building eCommerce platforms on SAP Commerce Cloud, BigCommerce and Salesforce Commerce Cloud for ambitious and complex companies.

Our team of experts have successfully delivered over 35 projects for global brands, using tried and tested processes to build unique experiences and service offerings that give you the edge in the marketplace.

So whether it’s home page design, product merchandising, search pages, or a checkout process, we know how to design sites to make sales.

Principles of our work

  • Revenue matters. Creating a platform for digital growth is our #1 goal.
  • Specialists, not generalists. We focus on being experts in our chosen platforms.
  • Accredited trusted partner. Be credible trusted experts of our vendor solutions.
  • Bring multichannel to life. We start by understanding what you want to achieve and bring that to life.
  • Do not reinvent the wheel. We’ve already invented it, enabling you to hit the ground running.

Leadership Team

Kevin Murrray

Managing Director

Kevin leads the team of technical experts who undertake eCommerce consulting advisory and enterprise implementations across market-leading eCommerce platforms, and has worked on projects in multiple sectors including retail, travel and financial services. Kevin has 15+ years’ experience in the technology, eCommerce and Omni-channel retail space.

Tom Lidbetter

Operations Director

With a background in technology and project delivery spanning over 15 years, Tom’s focus since joining the business in 2006 has been to grow Greenlight’s web development capability, helping to shape it into today’s Ecommerce practice. He is now responsible for overseeing project and service delivery of all Ecommerce implementations, across all platforms supported by Greenlight.

Andreas Pouros

CEO and Co-founder, Greenlight

Andreas has been in digital for over sixteen years, and as CEO and co-founder of Greenlight, he leads a world-class team of experts in the fields of SEO, Paid Search, Paid Media, Social Media, Affiliates, Creative, CRO, Web Development, Strategy and more. Andreas is also a major proponent and investor in the London startup scene, a Private Equity advisor, and committed Jimi Hendrix fan.

Warren Cowan

Executive Chairman

Warren is Executive Chairman of Greenlight, which he founded in 2001, as well as founder and CEO of FoundIt! Having worked exclusively in the search marketing industry for over 15 years, Warren has developed unrivalled knowledge and a unique perspective on the growth and movement of the industry. Warren has been a driving force in directing the company’s 160+ strong team in its global growth and product development.


Board Advisor

Jim joined Greenlight in October 2017, providing board level guidance and support for the agency’s overall strategy. Jim brings valuable business leadership and technology partnership know-how, having managed multi-million pound digital transformation projects in the financial services and telecoms industries and co-founded ecommerce systems integrator, Sceneric, in 2007.

Accreditations and Awards

Digital Transformation Pioneer

Technology Project of the Year

Retail Partnership of the Year

Best Enterprise Project

Tech Team of the Year

Best Use of Cloud Services

IT Project Team of the Year

Featured Clients


  • Greenlight Commerce were totally professional and dedicated to our project timescale. I would describe their performance as exceptional.

    Tony Perks
    Group CIO & CTO, The British Home Store
  • We chose Greenlight Commerce for their understanding of what we were trying to achieve in our market, coupled with their knowledge of what is required to launch a Demandware platform within a tight timeframe and to budget.

    Georgina Stoaling
    Director of Ecommerce, Furniture Village
  • Greenlight’s dedicated development team delivered a truly world class online retail platform, including the most technically advanced eCommerce website in our sector.

    Justin Petszaft
    Managing Director, Master of Malt
  • The recent trading results show our focus on improving the Maplin product and service proposition through an enhanced web and mobile customer experience is paying off. We now have a core platform upon which we will build our future omni-channel systems to deliver an outstanding customer experience.

    Neil McGowan
    CTO, Maplin
  • Greenlight Digital’s team understood the many different components needed to deliver our vision and their focus on digital growth made them a natural choice for this project.

    Ryan Thomas
    Multi-Channel Director, Liberty

77% of digital marketers say their platform hampers efforts to deliver year-on-year growth.

How are you going to deliver growth?

Get in touch with us to see how we can help