DIRECT TO CONSUMER (D2C) ECOMMERCE
The future of retail growth for brands comes from direct to consumer relationships.
You’ve probably noticed the increasing rate at which consumer habits are evolving every day. They now want and expect their shopping experience to be more personalised, faster and of higher quality than ever before.
You who are adapting to these changes and selling via D2C channels, understand that your most important and critical asset is your customer. Your eCommerce platform should therefore support and provide your customers with a positive customer experience, which will boost customer retention and prevent them looking to competitors for a better shopping experience.
FLEX YOUR ECOMMERCE TO BOOST YOUR D2C CHANNEL
Build better customer experiences
eCommerce will allow you to create a seamless, personalised shopping experience across mobile, social, web and more.
Adapt your offering
Meet changing customer expectations with a flexible and scalable eCommerce platform.
Own the customer relationship
Direct relationships via an eCommerce platform allows you to own the customer relationship where you have access to your customers at every stage of the selling process.
Retain your customers
A good customer experience will create loyal shoppers who will continue to make return-purchases with your brand.
Collect customer data
Collecting first-party data from your eCommerce platform allows you to personalise the customer experience. Selling direct via an eCommerce platform also allows you to personalise and shape the end-to-end customer experience.
INCREASE LOYALTY, GROWTH AND PROFITS
Greenlight Commerce’s service offerings enable you to create a personalised and seamless purchasing experience for your customers. Applying leading eCommerce technology based on our deep understanding of your business, we help you increase customer satisfaction, loyalty and engagement, all while saving you time and money.
We have successfully delivered over 30 eCommerce projects for many well-known brands and have the inhouse specialism to build eCommerce platforms to help your business grow.
We recently carried out extensive research among D2C eCommerce retailers to sound out how well they're doing in eCommerce. The survey covered their experience in 2019 as well as their expectations for 2020. Download to read more from the 'D2C: The Cost of Missing Metrics' report.
BigCommerce is the leading open SaaS eCommerce platform for fast-growing and established brands. Combining enterprise functionality, an open architecture and app ecosystem, and market-leading performance, they enable businesses to grow online sales with 80% less cost, time and complexity than on-premise software.
D2C CASE STUDY
Reckitt Benckiser (RB) engaged with Greenlight Commerce to help them maximise their existing platform and deliver an eCommerce focused framework that can facilitate a “direct-to-consumer” (D2C) strategy across all their brands and portfolio.
77% of digital marketers say their platform hampers efforts to deliver year-on-year growth.
HOW ARE YOU GOING TO DELIVER GROWTH?
Get in touch with us to see how we can help