Greenlight Commerce launches hylight solution on SAP® Hybris® Commerce

Greenlight Commerce has launched hylight – a lower-cost enterprise commerce solution built on the market-leading SAP® Hybris® Commerce solution. hylight is designed to enable mid-market retailers to get a true enterprise and omnichannel-grade capability. Greenlight’s platform-as-a-service offering is emblematic of the new breed of pre-integrated, cloud-hosted and best-of-breed ecommerce solutions that allow retailers to quickly…

Details

Furniture Village launches new website with help of Greenlight Commerce

Greenlight Commerce today announced that Furniture Village, the UK’s number one independently-owned furniture retailer, has launched its new website as part of a £1million investment to enrich the digital and instore experience to meet its ongoing growth objectives With quality and service at the heart of the Furniture Village offering, the better-end furniture retailer has continually…

Details

Replatforming: The Good, The Bad & The Downright Ugly!

Even for the most seasoned eCommerce professional, undertaking a replatforming project is a daunting task which is usually fraught with complications. It’s a massive disruption to the business, something always goes wrong, each time is different and it invariably costs more and takes longer than expected. That’s why we have decided to combine insight from some of…

Details

Multichannel Growth eBook: Part 2 – Product & Services Growth

Greenlight Commerce has teamed up with Internet Retailing to create a six-part eBook focusing on six key strategies to deliver growth for your retail business. In the first chapter we looked at finding, attracting and converting customers to drive growth. But this means nothing if there isn’t the product innovation there to both satisfy customers’ needs and stimulate…

Details

Salesforce acquires Demandware…what does it mean? Thoughts from a Demandware Partner

Goodbye Demandware. Hello Salesforce Commerce Cloud. For those of us in the digital experience and commerce industry yesterday’s news that Salesforce had acquired Demandware came as a bolt from the blue in respect of the timing, the buyer and the price ($2.8b) – but I think it was expected that Demandware would be acquired at…

Details

Multichannel Growth eBook: Part 1 – Customer Growth

Greenlight Commerce has teamed up with Internet Retailing to create a six-part eBook focusing on six key strategies to deliver growth for your retail business. Produced in conversation with Kevin Murray, MD of Greenlight Commerce, Chapter One explores why customer growth isn’t just about building numbers but ensuring that follows through to engagement and conversion…

Details

Understanding the TCO when choosing an eCommerce platform

The emphasis on dynamic multichannel retail solutions and the demands of a constantly evolving marketplace mean that online retail businesses are inevitably compelled to replace their old eCommerce platforms in order to stay competitive. Whether you’re updating an existing platform or starting from scratch, the importance of getting your eCommerce platform right cannot be understated.…

Details

Bold ambition: What to do when your platform can’t keep up with your aspirations

In order to succeed in today’s multichannel world, retailers have to work hard to differentiate themselves from the competition. According to Gartner research, 89% of marketing leaders expect customer experience to be their primary basis for competitive differentiation by 2017. eCommerce websites often have to be redesigned, rescaled and replatformed for businesses to deliver a…

Details